Let’s face it, we all have that one worn-out suitcase with its fair share of scratches, dents, and probably even a missing wheel. Yet, it is a piece that we cannot seem to part with, driven by our reluctance to invest in a new one, the knowledge that some parts still function perfectly and that we are somehow struggling to find a viable repair solution.
If this sounds all too familiar, we have got the perfect fix for you: LOJEL. With their commitment to delivering high quality travel carry essentials and luggage, parting with your trusty travel gear would never be an option anymore.
The brand was founded in Japan in 1989, by Chih Chang Chiang. He started in the luggage industry at the age of twenty-one, selling leather bags he made, by hand, at the markets. Over the years, through his extensive travel experiences and learnings, he formed the foundation of LOJEL’s brand promise which is to ‘Let Our Journeys Enrich Life’.
Travel in style
Today, LOJEL’s design team, led by Kenzo Yoneno, stands at the forefront of innovative and user-centric design. Informed by a deep understanding of the ever-changing challenges in the travel industry, Yoneo crafts solutions that truly connect with users. Supported by an international team, LOJEL is adept at meeting the diverse demands and needs of the global travel industry. This commitment to excellence is evident in their thoughtfully curated collection of travel carry essentials and luggage.
Take, for instance, the brand’s best-selling Cubo line, available in four sizes. This line is specifically designed for effortless packing, featuring an expandable body and a flat top opening, allowing for quick access and organisation even in compact spaces. The Voja, offered in three sizes, showcases a zipperless, quick-to-open, 3-point lock system. Its injection-moulded polypropylene shell highlights its reputation for durability.
Additionally, the Elbo collection introduces a modular backpack tailored for every occasion, characterised by its adaptability, enabling us to seamlessly embrace change wherever our travel takes us.
LOJEL’s newest collection, Niru, offers slings, totes, and backpacks for convenient travel essentials storage. From the versatile Niru 3-Way Tote to the practical Niru backpack, each item is designed with adaptability in mind, ensuring a hassle-free and organised travel experience.
LOJEL’s Collection
True to their word, LOJEL’s collection aptly caters to the varied needs of users. Moreover, LOJEL sets itself apart through the philosophy of Design for Repair. Unlike the “dispose and replace” model of other brands, LOJEL’s team has designed a system which allows for the repair of luggage quickly and easily, minimising waste and ultimately, elevating our travel experience. With a blend of functionality, sustainability, and versatility, it is clear that LOJEL is the optimal choice.
As the brand continues to evolve, adapt, and inspire, LOJEL’s mission remains steadfast: to craft not just high-quality products, but make them the very tools that enable us to explore, connect, and make the world a better place.
Website: www.lojel.com
